BPO services

What are back-office BPO services? 

When we talk about back-office BPO services, it means a company outsources its non-core business operations to a third party. These non-core business functions include finance, human resources, accounting, data entry, quality assurance, and other administrative tasks. These operations are important for a business to run smoothly, but it doesn’t need direct customer interaction. 

These operations are outsourced to a third party. These companies are specialized in providing quality outsourcing services. The question arises why do businesses need to outsource these departments? The answer is quite simple, to free up resources and to focus on their core business, they outsource these operations. These companies have got expertise in providing relevant services. 

By outsourcing these non-core operations, a business can reduce administrative costs and boost performance by improving the company’s overall efficiency. Let’s take a look at a few of the back-office BPO services. Data entry, bookkeeping, payroll, human resource, accounting, and inventory management are a few services. By outsourcing these operations, a business can streamline its operations which helps in improved productivity to attain a better market position. 

5 common back-office BPO services

Here we will discuss 5 top back-office business process outsourcing services. Have a look:

Data Entry

The data entry process includes the digitalization of data from different sources. For example, documents, paper form, online images, and paper images into digital form, or entering data into the database is a prime example of data entry.

Accounting and Bookkeeping

This process includes the maintenance of financial records in accurate form. It may include accounts receivable, accounts payable, bank reconciliation statements, and preparation of other financial records. 

Human Resource

The human resource management process includes payroll, employee records, benefits, and recruitment processes. 

IT Support

IT support is one of the important operations of running business operations. For example, you should provide post-sale technical support, a help desk, and real-time support services to boost the customer experience. 


Marketing your business product or services will certainly help to give a boost to your business. Meanwhile, it is also unaffordable and time-consuming for many businesses initially. This is why companies opt to hire the services of well-reputed BPO services

Advantages of back-office BPO services 

There are a lot of advantages of back-office BPO services. Let’s discuss some of the few advantages of it. 

Cost savings

Outsourcing back office functions can help companies reduce costs associated with hiring and training employees, office space, equipment, and technology. BPO providers can also offer economies of scale by leveraging their expertise and resources to deliver services more efficiently.

Focus on core business activities

Outsourcing back office functions can allow companies to focus on their core competencies and strategic priorities. By freeing up internal resources, companies can invest more time and energy in areas that directly impact their bottom line.

Access to specialized expertise

BPO providers often have specialized expertise in back-office functions, allowing them to deliver high-quality services and improve processes. They also stay up-to-date with the latest technology and regulatory requirements, ensuring compliance and efficiency.

Improved scalability and flexibility

Outsourcing back-office operations can provide businesses with more flexibility and scalability. BPO providers can quickly ramp up or down services as needed without requiring companies to invest in extra resources. 

Enhanced Service Quality

BPO service providers typically have robust quality assurance processes in place to ensure that services are delivered accurately and efficiently. This can improve service quality and consistency, reducing errors and improving customer satisfaction.

To wrap up our discussion, outsourcing your back-office operations can certainly help you to increase your business efficiency by focusing more on your core business operations. 

significant advantages of using social media platforms in call centers and BPOs is the ability to provide instant support

Role of Social Media in Call Centers and BPOs

In the era of digitalization, social media platforms have become an integral part of our daily lives. With millions of people accessing social media platforms daily, businesses have started using them to interact with customers, increase brand awareness, and provide support. The call center and business process outsourcing (BPO) industry is no exception. Social media platforms have become vital for call centers and BPOs to improve their customer support services.

Social media platforms such as Facebook, Twitter, Instagram, and LinkedIn offer a great way for businesses to interact with their customers in real-time. Customers can use social media platforms to ask questions, provide feedback, and complaints. Call centers and BPOs can use these platforms to respond to customer queries and complaints, provide support, and resolve issues.

Advantages of Social Media in Call Centers and BPOs

One of the significant advantages of using social media platforms in call centers and BPOs is the ability to provide instant support. Customers can post their queries or complaints on social media platforms, and call center representatives can respond in real-time. This helps in resolving issues quickly and improving customer satisfaction. Moreover, social media platforms allow call centers to provide support 24/7, which is a significant advantage in today’s fast-paced world.

Social media platforms also offer call centers and BPOs the ability to gather customer feedback. By monitoring social media platforms, call centers and Business process outsourcing can get a better understanding of their customers’ needs and preferences. It helps in improving the overall customer experience and developing better products and services.

Another advantage of using social media platforms is that they offer a cost-effective way to provide customer support. Traditional customer support channels such as phone and email support can be expensive. Using social media platforms, call centers and BPOs can provide support at a lower cost while reaching a wider audience.

Social media platforms also offer a great way for call centers and Business process outsourcing to build their brand. By using social media platforms, call centers and Business process outsourcing can create a strong online presence, interact with customers, and showcase their expertise. This helps in building trust and credibility with customers and attracting new customers.

Challenges faced by call center and BPO while using social media

However, there are also some challenges associated with using social media platforms in BPOs and call centers. One of the important challenges is the requirement for skilled people. Call center representatives need to be trained in using social media platforms effectively and efficiently. They also need to be able to manage multiple conversations simultaneously, respond quickly, and provide accurate information.

Another challenge is the need for effective monitoring and management of social media platforms. BPOs and call centers need to monitor social media platforms regularly to ensure that customer queries and complaints are addressed promptly. They also need to manage their online reputation and respond appropriately to negative comments and reviews.

To conclude our discussion, social media platforms offer a great way for BPOs and call centers to provide customer support, gather customer feedback, build their brand, and reduce costs. However, to take advantage of these benefits, call centers need to invest in the right technology, hire skilled professionals, and have effective monitoring and management strategies in place. With the right approach, social media platforms can help call centers and BPOs improve their customer support services and build stronger relationships with their customers.


Mastering the Art of Social Media

Social media marketing is the process of promoting a product, service, or brand on various social media platforms to reach and engage with a target audience. This can be achieved through various tactics, such as creating content, running ads, conducting influencer marketing, and engaging with followers. The goal of social media marketing is to increase brand awareness, drive traffic and sales, and foster customer loyalty. We at Outright are a top name in the market to offer best social media marketing in reasonable rates.

Top Social Media Platforms

The top social media platforms are:

  • Facebook
  • YouTube
  • WhatsApp
  • WeChat
  • Instagram
  • TikTok
  • Twitter
  • Snap chat
  • LinkedIn
  • Pinterest

Note that the ranking can change over time and varies by region, and new platforms can emerge as well.

Importance of social media:

Social media has become an integral part of modern communication and has a significant impact on both individuals and businesses. By hiring Outright for your social media your will get some of the key benefits and importance of social media are:

  1. Increased brand awareness and reach: Social media allows businesses to connect with a wider audience and increase brand awareness. It also makes it easy to share and promote content, which can help to drive website traffic and generate leads.
  2. Improved customer engagement and loyalty: Social media platforms provide a direct line of communication between businesses and their customers, allowing for real-time engagement and feedback. This can help to build trust and loyalty with customers.
  3. Increased market insights: Social media analytics tools provide valuable insights into customer demographics, behaviors, and preferences. This can help businesses to better understand their audience and make informed marketing decisions.
  4. Cost-effective marketing: Social media marketing is often less expensive than traditional marketing methods and can be a cost-effective way to reach a large audience.
  5. Improved search engine rankings: Regularly updating social media accounts with relevant content can help to improve search engine rankings, making it easier for potential customers to find a business online.
  6. Better customer service: Social media platforms can be used to provide customer service and support, resolving issues and answering queries in a timely and efficient manner.
  7. Increased sales and revenue: By building a strong social media presence and engaging with customers, businesses can increase sales and revenue. Paid advertising on social media can also be an effective way to generate leads and drive sales.

Overall, social media has become an important tool for businesses to connect with their customers, increase brand awareness, improve customer engagement and generate revenue.

Here, you are dealing with dedicated social media strategists. Professionals who will craft content that suits your brand and voice, and customize it to the different social outlets to engage your fans and followers.

From social media outlet analytics to performance reporting, across Facebook Instagram, Twitter, YouTube, Pinterest, LinkedIn and more – we do it all.

What is social media management?

Social media management refers to the process of creating, scheduling, analyzing, and engaging with content posted on social media platforms. This can include creating a content calendar, publishing posts, monitoring metrics, responding to comments and messages, and creating paid advertising campaigns. The goal of social media management is to increase brand awareness, generate leads, and drive sales through social media channels. We have a team of social media experts at Outright that create and manage your social media platform for better outreach. If you want to get exceptional services at reasonable rates, we are here to help you.

We at Outright follow the following process of social media management:

  1. Setting goals and objectives: Determine what you want to achieve with your social media presence (e.g. increase brand awareness, generate leads, drive sales)
  2. Audience research: Identify your target audience and understand their behavior, preferences, and pain points on social media
  3. Platform selection: Choose the social media platforms that are most relevant to your audience and goals
  4. Content creation and curation: Develop a content calendar and create or curate content that aligns with your goals and resonates with your audience
  5. Scheduling and publishing: Use scheduling tools to publish your content at optimal times and manage your social media presence
  6. Engagement: Respond to comments and messages, interact with followers, and build relationships with influencers and other brands
  7. Analytics and reporting: Use analytics tools to measure the performance of your social media campaigns and adjust your strategy accordingly
  8. Advertising: Create and manage paid advertising campaigns on social media platforms to reach a wider audience and achieve specific goals.

It’s important to note that the process is ongoing and regular monitoring and adjustments should be done according to the results obtained.